Lewisburg, W.Va. (August 25, 2022) – Multi-state collaboration across Appalachia’s outdoor economy industry will be the focus of a 3 p.m. August 31 panel at the annual Business Summit hosted at The Greenbrier by the West Virginia Chamber of Commerce.
The Appalachian Regional Commission’s (ARC) Federal Co-Chair Gayle Manchin will moderate the panel, which will bring together national and local leaders, as well as experts from across the region’s outdoor industries. The travel and tourism industry in Appalachia is among the region’s fastest-growing employment sectors, generating more than $4.5 billion in local tax revenue and employing more than 570,000 Appalachians.
“More than ever, now is the time for us to come together as one, united Appalachia to take advantage of the growing interest in our region’s rich culture, beautiful landscapes, and outdoor recreation opportunities,” said Federal Co-Chair Manchin. “At ARC, we believe that big,
transformational changes can happen in our communities when we collaborate on this shared goal, and I’m looking forward to exchanging ideas on how we can work together across state lines to produce a more robust and sustainable outdoor economy in Appalachia.”
Manchin will also offer insight on ARC’s new Appalachian Regional Initiative for Stronger Economies (ARISE) funding opportunity, which makes available $73.5 million to drive largescale, regional economic transformation through multi-state collaborative projects across
Jina Belcher, Executive Director of the New River Gorge Regional Development Authority, is one of the event’s featured panelists and will share West Virginia’s efforts to lead the Outdoor Recreation Industry and Vibrant Economies Strategies (Outdoor RIVERS), a project that works to enhance the assets within the Central Appalachian region’s most rural and coal-impacted communities. The Outdoor RIVERS project recently received a $250,000 planning grant from ARC and served as a model for ARISE. In partnership with the Brad and Alys Smith Outdoor Economic Development Collaborative at West Virginia University, NRGRDA serves as the
project’s strategic lead.
Belcher said the eight-state Outdoor RIVERS project includes successful organizations in Central Appalachia’s states of West Virginia, North Carolina, Kentucky, Ohio, Virginia, Tennessee, Maryland, and Pennsylvania. “Over the next several years, the project will result in advancing a
collaborative industry cluster through the development of a ready workforce, investment into critical infrastructure, maximizing the area’s cultural and natural assets, and an increase in capacity of the local communities,” said Belcher. “The success of this project will be measured by quantifying new job creation, new capital investment, new businesses created, technical assistance deployed, and a database of existing and new shovel-ready projects impacting the outdoor economy.”
Belcher said the project will also leverage the recent redesignation of the New River Gorge National River to a National Park and Preserve as the nation’s newest outdoor asset, located in the heart of Central Appalachia. “Working together, the coalition members are committed to
creating an outdoor economy that amplifies Appalachia’s assets and creates the outdoor capital of the East Coast,” said Belcher.
Other panelists include:
Wednesday, August 31
3:00 – 4:00 p.m.
The Greenbrier Colonial Hall
101 W Main Street
White Sulphur Springs, WV 24986
Spokespersons available for interviews include:
Members of the press should confirm participation for the event with Ashley Hill